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Strategy: Decoding the Secret Map, Not Just Fancy Words!

Monday, 8 April 2024 | Bedeman, Louise

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Strategy: Decoding the Secret Map, Not Just Fancy Words! Louise Bedeman – GM: Training @pm-ideas

Ever feel like "strategy" is just a fancy word tossed around by people in suits? This article is your decoder ring, cracking the code of this seemingly complex topic.

Imagine you‘re on a treasure hunt. You have a map, but it‘s filled with squiggles, arrows, and mysterious symbols. That‘s kind of like a business strategy – it outlines the plan to reach a specific goal, only without the cool pirate stuff (unless you‘re running a pirate-themed business, of course).

Here‘s the breakdown:

  1. Where are we going? This is your goal. Maybe you want to increase sales, launch a new product, or conquer the world (but in a nice, ethical way, please!).
  2. How do we get there? These are your actions. It‘s like figuring out the best route on your map: taking the scenic route (marketing), building a bridge (product development), or maybe even digging a tunnel (innovation) to reach your treasure chest.
  3. Who are we up against? Here come the competitors. Think of them as other pirates searching for the same treasure. Understanding their strengths and weaknesses helps you choose the best path.
  4. What could go wrong? This is all about risks and opportunities. Maybe there‘s a storm brewing on your map (economic downturn), but there might also be a hidden shortcut (technological breakthrough).

Understanding strategy helps you:

  • Be a mapmaker, not a lost soul.
  •  Knowing the plan gives you a sense of direction and purpose, whether you‘re running a business, planning a party, or navigating life in general.
  • Make informed decisions.
  • Adapt to change.

So, the next time you hear someone talk about strategy, remember it‘s not just fancy talk. It‘s the secret map guiding your journey towards success, whether you‘re a captain of industry or a captain of your own destiny!

Sign up for our Strategic Planning & Thinking Course, and enhance your strategic skills today!. 

 

 

 

 

 

 

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